Workshop Series

Business development through a progressive lens

We curate workshops, offered to the SBAN members and larger business community, providing a wide range of learning opportunities to enrich us all.

  • Learn specific new skills to grow your business from social media to copywriting to financial planning
  • Develop your skills as an entrepreneur
  • Connect with a community of like minded business people
  • Learn more about the relationship between your business and your value system

Last Thursdays of the month. If you’re interested in leading a workshop, let’s talk!

Workshops


9/28 | Writing a website that shows who you are and what you stand for

Join Bay Area copywriter Gio Marcus for a workshop on website messaging, marketing, and standing out by being yourself.

If you’re a business owner you need a website that shows why you’re the best one for the job—with less heavy marketing-speak and with more of a human connection. So how do you write about what you do in a way that gets people excited because you share the same values?

The best websites are ones that have personality and sound like you. They’re not long. They’re not complicated. They don’t require long hours and months of you crumpling up draft after draft. And they’re not hard to write if you learn a few key things about writing a mission-based website.


Gio Marcus founded Ruby Scribe Writing to help business owners make an impact with powerful words that inspire customers to stop everything and pay close attention. Powering an international roster of multi-six figure clients, New York Times bestselling authors, and business owners, Gio has also taught hundreds of business owners how to write their own websites and marketing with equal parts sales skill, soul, and grit. 


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10/26 | Standing out in social media

Running a small business in San Francisco is challenging enough, why stress over social media? Social Media Strategist Carrie Swing will show you how to stand out in the social landscape and get your story out to your next client. From stories to livestreaming and everything in between, you’ll come away with actionable steps to make sure your next post is the one that gets you noticed.


Carrie Swing is a marketing consultant and writer who started her firm, Carried Away, in 2001. Blogging, podcasting, social media and retail pop ups are all part of the mix she uses to help creative people share their stories. With degrees in Anthropology from UC Berkeley and an MBA from Golden Gate University, she is honored to share knowledge through teaching and public speaking. A dancer since childhood, she performs traditional folk dance in several parades a year and coaches middle school cheerleading. She loves Jell-O and vintage clothes, and in her spare time she’s an 80s vinyl DJ. She loves coffee. 

1/26 | Risk management for the small-business owner

Details to come.

2/22 | Values Integration 101: Align your values with your business

Bring your values to life in your small business! This workshop focuses on how small businesses can begin integrate their progressive values into their business operations. This is important because when we combine our own authenticity (who we are) with what we feel most passionate about (what we do), our potential is at it’s highest and our businesses are at their best. 

3/29 | How to start a podcast: from concept to broadcast

Details to come.

4/26 | Financial coaching: When it’s hard to look at your finances…and how to do it anyway

This workshop is for small-business owners who recognize it's important to face their finances but find it hard to sit down and do it.  If that's you, in this workshop, you'll get support in looking at what that's about for you, how you would like things to go, and to actually take some practical steps toward having a more pro-active relationship with your money. 


Volunteer opportunities


12/2 | Friends of the Urban Forest

Join the Friends of the Urban Forest for a planting day in the Mission district Saturday, December 2, 9 am – 1 pm.

Friends of the Urban Forest helps individuals and neighborhood groups plant and care for street trees and sidewalk gardens in San Francisco. This "green infrastructure" improves the city by beautifying neighborhoods, cleaning the air, raising property values and reducing polluted stormwater runoff. Since 1981, FUF has planted more than 50,000 trees, totaling 47% of the city's street tree canopy. 


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